Reseller prospecting

Workflow template includes the following steps

This workflow template can be used as is or edited, added to and expanded upon. You can delete steps you don’t need or add steps specific to the operations of your company.

The Purpose of Reseller prospecting

The Reseller prospecting process is a systematic approach that helps businesses to identify potential resellers, evaluate their suitability and conclude the process by either crediting the reseller or not. This process is crucial as it helps businesses to expand their reach and increase their sales through resellers.

The process begins with the identification of potential resellers. This involves market research and analysis to identify businesses or individuals who might be interested in reselling the products. The identified prospects are then evaluated based on their potential to sell the products, their reputation, and their financial stability among other factors. The evaluation stage is critical as it determines whether the prospect will be a good fit for the business.

Once the evaluation is done, the process moves to the document preparation and review phase. Here, the necessary documents such as the reseller agreement are prepared and reviewed. The documents outline the terms and conditions of the reseller relationship.

The final stage is the approval by the person responsible. This is where the decision to credit the reseller or not is made. If the reseller is credited, they are allowed to sell the products and they earn a commission on every sale they make. If they are not credited, the process ends and the search for other potential resellers continues.

The Reseller prospecting process is beneficial as it helps businesses to grow their sales, expand their reach and increase their brand visibility. It also helps in building strong relationships with resellers which can lead to long-term business growth.

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